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Why Google Buzz Should Have Been Released Like Wave (and vice versa).


When Google released Wave last September they Google described it as “an online tool for real-time communication and collaboration”. The tool was great, but left people confused. A major part of real-time collaboration is having people to collaborate with. But Google decided to make it invite only and limited the number of users. Once people were finally on it, they had no one to collaborate or communicate with. This was mistake number one.

Mistake number two was making it a stand alone product outside of Gmail, with no notification system. People would receive Waves, but would go days without checking them because they would forget to login at

Fast forward to Buzz… When Google released the product earlier this week, they didn’t make the same release mistakes twice. They made it available to everyone and integrated it directly with Gmail.

If Google had released Wave like they did Buzz and Buzz like they did Wave, both products would have received far better reception. Wave users would have had people to collaborate with, making the product useful, and the Gmail integration would have been a great way to notify users of a new Wave. As for Buzz, it would have had the internet users going crazy over invites and given the innovators a new, exclusive social networking site.

One final thing… Had Google rolled out Buzz like Wave, the privacy issues associated with the service would have been nailed down with the innovators, who tend to be more open anyway. This fact alone would have changed the general tone and press regarding the release.

Leave a comment with your thoughts.

Iran official: Window for nuke deal open

  • Iran’s envoy to the International International Atomic Energy Agency (IAEA) said the window for nuclear negotiations is still open — even as tensions rise over Iran’s decision to defy the world on uranium enrichment.
  • "If they (other countries) come to the conclusion that they had better have a cooperative environment or approach rather than the language of threat, and they are ready to come to the negotiating table, our proposal is still on the table," Ali-Asghar Soltanieh told CNN’s Christiane Amanpour Monday.
  • But the new enrichment program at the Natanz plant would begin Tuesday, he said.
  • "As (of) tomorrow, the steps will start in fact under the full scope, safeguards, and the supervision of the (IAEA) inspectors."
  • Hours earlier, President Mahmoud Ahmadinejad announced Iranwill begin enriching uranium up to 20 percent, compared to 3.5 percent now. The U.S. National Research Council says such a step is the threshold for uranium capable of setting off a nuclear reaction. The U.S. and other countries immediately condemned Iran’s announcement, saying it means sanctions against Tehran are much more likely.
  • Many world powers say Iran is on a path towards making nuclear weapons. Iran, though, insists its nuclear program is for peaceful purposes only. Tehran has defied repeated United Nations resolutions and three rounds of previous sanctions designed to persuade it to freeze uranium enrichment.
  • Last October, the five permanent U.N. Security Council members plus Germany gave Iran a deadline of January this year to accept a deal on sending some low-level uranium out of the country for enrichment. Tehran did not accept that deal and instead made a counter offer, details of which have not been disclosed. In the past, the Iranians have signaled concerns about whether any fuel they send out of the country would ever be returned.
  • Soltanieh said Iran had decided to advance its enrichment program because it had been waiting months for international action.
  • "For nine months, we have hesitated to do so because we wanted to give the opportunity for the others. We think the framework of the IAEA (is) to have some sort of international cooperation to open a new chapter of cooperation, rather than confrontation."
  • He said Iran will produce enough nuclear fuel for Tehran’s research reactor, which he said is roughly about 116 or 120 kilograms.
  • Iran said the research reactor will produce medical isotopes. Until now, only a few countries were known to have the technology for such work.
  • Soltanieh insisted Iran does have the expertise to move forward with its nuclear program, despite skepticism about its technical capabilities from other countries.
  • "We have in fact the infrastructure and the technology know-how. We have already been able to manufacture the fuel rods," he added.
  • "Of course, it is the first experience… but we have proved that we will be able to do it. And this is, in fact, the confidence that Iranian scientists have got."
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